# Broadcasting | Maxbound

> One send to a list, and the agent answers every reply.

Canonical: https://maxbound.ai/platform/broadcasting

Part of the Maxbound platform (Features).

## What it does

Send an offer to a list from the client’s contacts in one go. The agent answers every reply that comes back.

## In practice

A customer asks: “Saw your offer, still on?”

The agent replies: “Yes! Here's your link 🎉”

Outcome: Broadcast reply

## What you get

- **Segmented broadcasts** — Message the right audience, not everyone.
- **Replies handled by AI** — Agents pick up every response automatically.
- **Track engagement** — See who opened, replied and converted.

## How it works

A broadcast starts conversations. The agent is there for each one.

1. **Pick the list** (You) — Filter the client’s contacts: for example, everyone who booked in the last three months.
2. **Write the message** (You) — The offer or update, once.
3. **Approve and send** (You) — It goes to everyone on the list.
4. **It answers every reply** (Agent) — Questions, yeses and objections become conversations it answers, qualifies and saves.

## Questions

### Who can we send to?

Contacts in the client’s CRM, filtered into the list you want.

### What happens when people reply?

The agent answers, qualifies and saves them, like any other conversation.

### Can it take bookings from the replies?

Yes, if you brief it to. A reply to an offer is a conversation like any other.

## Related

- [Lead Qualification](https://maxbound.ai/platform/qualify) — Only the serious leads reach a person; the rest are followed up.
- [Follow-up Sequences](https://maxbound.ai/platform/follow-up) — Follow-ups written for each lead, until they book or say no.
- [Comment → DM → CRM](https://maxbound.ai/platform/comment-dm-crm) — Public comments → private DMs → saved contacts, automatically.
- [Comment Moderation](https://maxbound.ai/platform/comment-moderation) — Spam, abuse and rival pitches hidden from every post and ad.
- [Post Scheduling](https://maxbound.ai/platform/scheduling) — Plan and publish to Instagram, Facebook, TikTok and YouTube, from the workspace that answers the replies.
- [Platform overview](https://maxbound.ai/platform)
- [Pricing](https://maxbound.ai/pricing)